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Confusion reigns when switching ISPs

Nearly half of the UK's ISP call centres offer incorrect advice about switching to and from full local loop unbundling (LLU) broadband providers.

Recent undercover customer research by Broadband Choices found that some customers were getting billed by both their old and new ISPs.

Issues surrounding the use of Migration Authorisation Codes also proved inconsistent, as did advice from regulator Ofcom.

"This is ironic as Migration Authorisation Codes were introduced by Ofcom to ease the issues surrounding migration," said Michael Phillips, product director at Broadband Choices.

"Clearly we cannot rely on ISPs to inform consumers on the best process to follow when switching."

Philips cited the case of a Mrs Farren, a TalkTalk customer who decided to move her broadband and telephone account from a Virgin Media ADSL connection to TalkTalk LLU.


Thus snaps up two rivals in £70m spree

The UK broadband market is proving it's still got some consolidation energy left in it, with the news Thus is to acquire two rivals for some �70m and is selling off one arm of its ISP business, Demon.

The two companies now joining the Thus stable are ISP, fixed-line provider and mobile B2B reseller Your Communications, bought for Thus shares equivalent to �58.8m, and northern business ISP Legend, acquired for a cash offer of �11.5m.

The union with Your Communications will bring cost savings of around �25m annually as well as opening up new services, according to Thus.

Legend will be integrated into the UK arm of Demon, which has to date been growing at a much slower rate than the DSL market. The ISP will be repositioned into a small business provider.


The insanity of France's anti-file-sharing plan: L'État, c'est IFPI

It's hard to engage in file-sharing if you don't have any Internet access. That's the threat behind a new memorandum of understanding between the government, ISPs, and Big Content in France that would see repeat P2P infringers lose their Internet connections. In exchange, the French music industry would make its French-language archive freely available available sans DRM. In addition, DVDs would be on store shelves within six months of a film's theatrical release, instead of the current seven and a half months.

The proposal is backed by French president Nicolas Sarkozy and arose from the findings of a independent review commission appointed by Sarkozy shortly after taking office. That commission was headed up by the chairman of French consumer electronics retailer FNAC, Denis Olivennes.


Tiscali unveils growth plan

ISP Tiscali has unveiled a new growth plan and targets. Building on its positions in Italy and the UK, the company targets growing its customer base to 3.3 million in 2008 and 4 million in 2012, versus around 2.5 million DSL customers at the end of September this year. The number of direct customers using its own network is expected to increase to 1.6 million next year and 3 million in 2012, helping it turn a net profit and reach positive cash flow from 2008. The ISP will focus on affordable, high-capacity multi-play service offerings for the residential market, including IPTV and MVNO services, as well as building off its acquisition of Pipex in the UK to target the SME market with IP services.

The growth plan, including expanding the LLU networks to a potential 30 million lines from 21 million currently and launching new services, is expected to cost EUR 1 billion in capital spending.


SIS - Managing a Global SEM Campaign

The first of the challenges in a global campaign is how to mobilize your own resources. You may have limited choice in that; if you’re a US-based company, you need a different set of services than someone in many countries.

Lawrence Herman We pick and choose our business—we don’t try to be all things to all people. Our major advertisers want to get local customers in the UK, and likewise, people in France and Britain looking for US vacations, it’s good to have that geo-routed to the US.

The value of local market expertise and local language experience—a lot of people consider Latin America as one language and one culture Marcelo Sant’Iago: that’s the biggest misperception. Brazil, the largest country—the Spanish-speaking audience of Latin America online is smaller than the Brazilian online audience.


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